Catch Ball is a collaborative communication practice used within Hoshin Kanri, the Japanese strategic management methodology. It ensures that strategic goals are refined and aligned across all organisational levels through an iterative process of dialogue, feedback, and consensus-building.
Originating in Japan, Catch Ball was developed as part of Hoshin Kanri to connect long-term vision with daily activities. The term symbolises the back-and-forth of a ball game, where strategic objectives are “thrown” and “caught” between managers and employees until mutual agreement is reached.
The Catch Ball process helps organisations to: