Value Stream Mapping (VSM) as the basis of Lean serves as a robust method of visually representing and studying the movements of goods and information along any process. In this text, we will explain the core concepts of these mapping in a human language, articulating our thoughts on why it is important and how can it be implemented.
Value Stream Map (VSM), also known as Value Stream Analysis, is a tool used to create a clear picture of activities that provide value (Value added) to consumers, as well as those that do not – so-called wastes or Non-Value added. At its heart, the purpose of the VSM is to reform processes in accordance with customer requirements, desires, and hopes; moreover, to uncover and delete processes that do not add value.
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The process of Value Stream Mapping (VSM) begins with identifying the key processes and activities involved in creating and delivering value to the customer. These processes and activities are visualised in a process description that shows the flow of materials and information within the process.
During the creation of the Value Stream Map (VSM), various types of data are collected and analysed, such as lead times, waiting times, inventories, quality levels, and other performance indicators. This data helps organisations identify inefficiencies and waste, allowing them to implement targeted improvement initiatives to enhance overall process performance.
With the VSM, we visualise which activities add value for the customer and which activities are wasteful. Lean focuses on eliminating non-value-adding activities and reducing waste. The VSM always takes the customer’s perspective and aims to deliver according to their expectations, KPIs, needs, and wishes, making these quantifiable.
The Value Stream Map does not focus on functions and tasks but on activities in the process based on facts (data and information). It shows how much time actions add to customer value and how much is wasted by not adding value. Unlike flowcharts and swimlanes, a Value Stream Map is more of a visualisation with images, using specific symbols frequently.
Value Stream Maps have four main areas in their structure and always start with the customer. Within these four areas, the necessary information is collected. The four areas of a Value Stream Map are:

A Value Stream Map (VSM) uses symbols and visuals to graphically represent the flow of the process. These symbols are not standardised, so you might encounter many different variations. The most important thing is that the symbols help you quickly understand the flow of the process and identify waste or opportunities for improvement. Here are a few commonly used VSM symbols:
These symbols help create a clear and understandable picture of the process, allowing you to quickly see where optimisations are possible.

Within these four areas, various types of information and data can be collected. Depending on your improvement project and the specific aspects you want to enhance, you gather information on topics such as:
This data helps organisations get a complete picture of their processes and implement targeted improvements to enhance efficiency, quality, and customer satisfaction. By identifying bottlenecks, inefficiencies, and waste, targeted improvement initiatives can be implemented to improve overall process performance.
Some of the key benefits of using Value Stream Mapping (VSM) are:

There are no fixed rules for creating a VSM. When certain symbols do not cover a situation, it is possible to invent new symbols. The data to be collected and the level of detail depend on the specific situation. Follow this step-by-step guide to cover all areas of a VSM. Always start with the customer and keep the customer central.
Identify which product or product family you want to analyse. The goal is to deliver value to the customer. This begins with the ‘Voice of the Customer’ (VOC), which describes the customer’s expectations and needs. Use surveys, interviews, and customer feedback to gather this information. Understand the customer’s lead time expectations to align your process accordingly.
Describe and draw the current state:
Collaborate with process operators and be prepared to create multiple versions as you learn more.
Collect crucial information for your improvement project:
This data provides insight into current performance and potential improvements.
Understand how materials flow through the process:
Determine the information flow through the process:
Evaluate process steps qualitatively and quantitatively:
Use this data to identify bottlenecks and inefficiencies and implement improvements.
Visualise the total production time at the bottom of the VSM:
This helps in identifying inefficiencies and optimisations within the process
Create two versions of the Value Stream Map:
Creating a Value Stream Map (VSM) provides a detailed overview of the entire production process, from supplier to customer. By mapping lead times, wait times, inventories, and other critical performance indicators (KPIs), waste and inefficiencies become visible. This enables Lean Green Belts and Black Belts to undertake targeted improvement actions using methodologies such as PDCA, DMAIC, and A3.
Identifying Kaizen bursts within the VSM is a powerful way to pinpoint specific areas for immediate improvements. This systematic approach not only helps in enhancing overall process performance but also contributes to a culture of continuous improvement within the organisation.
In summary, a well-executed VSM is an indispensable tool in Lean management, leading to improved efficiency, higher product quality, and increased customer satisfaction. By continuously monitoring and optimising, an organisation can adapt to changing conditions and remain competitive in the market.
Want to learn more about Value Stream Mapping? Visit dmaic.com and enrol in our free VSM course today!